Affiliate & FTC Disclosure

Last updated: June 15, 2026 · Version 1.0

About our recommendations and affiliate relationships

The Personality Project earns a portion of its operating revenue from affiliate relationships with the retailers and platforms we link to. This section explains what that means, what it does not mean, and how we keep our recommendations honest.

What affiliate links are. When you click a link on the Service to buy a book, enrol in a course, or sign up for a third-party service, the destination retailer may pay us a referral fee (a percentage of your purchase, or a fixed amount for a qualified signup). The price you pay does not change because of the referral. You are not obligated to use these links — you can buy the same items directly from the retailer or anywhere else.

Which programmes we may use. These are the programmes we may use; we earn from a programme only after it accepts us, and until then its links earn us nothing. Books and reading material: Amazon Associates and Bookshop.org. Courses and learning platforms: networks such as Impact and Awin (for example Coursera, Calm or Udemy). Counselling platforms: networks such as CJ Affiliate and Impact (for example BetterHelp or Talkspace). Display advertising, if we use it: Google AdSense, which we would configure for non-personalized (contextual) ads only; we do not allow advertising to be targeted based on your behavior or your assessment results.

Our editorial commitment. Recommendations on the Service are matched to your assessment results and stated interests. We do not accept paid placement, sponsored slots, or pay-for-rank arrangements.

Your personal data is never sold to advertisers. Your psychometric assessment results, mood logs, journal entries, and other personality-derived data are never used for advertising targeting or sold to any third party. We call this the sensitive-inference firewall.

Spotting affiliate links. Every recommendation card that includes an affiliate link displays a short disclosure beneath it (“Paid link: we may earn a commission.”). When you click such a link, a brief interstitial confirms that you are leaving the Service and identifies the affiliate program.

For our data-handling practices, see the Privacy Policy. For the binding terms governing your use of the Service, see our Terms of Service.